Shooting the battering ram over and over increases the playfield multiplier - stack this up with Super Jackpots or mode completion shots.
Playing as Greyjoy will make completing modes more difficult - especially Stark. On the flipside, they can be more lucrative.
Short plunge ball as many times as needed to get ball on desired flipper. Use free ball save to hit Lord of Light drops for outlane ballsave
Hitting "ice" colored shots three times starts a Winter Is Coming hurry-up. Collect four hurry-ups to start Winter Has Come MB.
Completing top lanes advances towards wall multiball. Green targets on right light locks at the center ramp for blackwater multiball.
If you pick House Greyjoy you can win other houses powers, shoot orbits to get Martell ready. Battle with them to earn their add-a-ball pwr
House Lannister accrues gold more quickly, and the button will trade gold for a playfield multiplier advance (can be used 8 times per game).
When playing as Targaryen, you can use the button once per ball to freeze all timers for 20s. This can be useful in Blackwater multiball!
Choosing House Stark makes Winter Is Coming more valuable. Also, the Action Button will complete a running mode once per ball.
Choosing House Targaryen completes all 3 dragons (or 2 in Competition Install). Also, the Action Button will freeze timers for 12 seconds.